Fraise d’hiver Strawberries are Finally Available Across Quebec Through the Sobeys-IGA Network

October 16, 2023 Perishable News

Lovers of Quebec strawberries will be delighted to learn that these summer icons will now be available year-round, province-wide! Produced using innovative, environmentally friendly growing methods, Fraise d’hiver strawberries are now available throughout all Sobeys banners: IGA, IGA extra, Rachelle-Béry, Les Marchés Tradition and Marché Bonichoix.

Empire Company Limited Celebrates the Launch Of Scene+ in Atlantic Canada Stores, and Prepares to Launch Next In Western Canada

August 23, 2022 Empire Company Limited

Empire Company Limited (“Empire” or the “Company”) (TSX: EMP.A) is thrilled to see customers engaging with the new and expanded Scene+ loyalty program following its debut in its Atlantic Canada stores on August 11. 

Empire Expands Partnership with Tennis Canada, Unveils Sobeys Stadium in Toronto

Empire and Tennis Canada are thrilled to announce an exciting expansion of their partnership, unveiling Sobeys Stadium in Toronto. Sobeys Stadium will host one of the top tennis tournaments in the world, the National Bank Open presented by Rogers, which is played annually in Toronto and Montreal. This August, the women’s event will take place at Sobeys Stadium in Toronto, and the men’s event will take place at IGA Stadium in Montreal.

The Largest Controlled-Environment Vertical Strawberry Farm in Canada is Launched in Vaudreuil

November 22, 2021 Winter Farm   

After launching its innovative concept a year and a half ago, Quebec company Winter Farm is inaugurating its first industrial unit in Vaudreuil. With a total area of 1,150 m2, the project carried out in two phases in partnership with Les Serres Vaudreuil becomes the largest controlled-environment vertical strawberry farm in Canada. Every year, between October and June, over 180,000 kilograms of strawberries will be grown, which is the equivalent of production yielded by more than 2 hectares of traditional greenhouse area.

Infarm Strengthens Relationship With Sobeys Inc. Through Expansion Deal Across Canada

July 26, 2021 Infarm

 Infarm and Sobeys Inc. have announced a new agreement to accelerate the availability and distribution of fresh produce to an additional 4 of Canada’s 10 provinces by 2023.  The agreement builds on the success of a partnership launched in 2020 – the first of national scope between a Canadian retailer and a vertical farming company – to offer locally grown, Infarm produce to Sobeys Inc. consumers Canada-wide.