U.S. Highbush Blueberry Council Launches Blueberry Leadership Program to Empower the Industry’s Future Leaders

The U.S. Highbush Blueberry Council (USHBC) today announced the launch of its new program to elevate up-and-coming leaders in the blueberry industry. The program will accept up to 10 talented, passionate professionals from across the supply chain to become the first fellows in the Blueberry Industry Leadership Program.

Celebrating a World of Flavors with a Boost of Blue for National Nutrition Month

In celebration of National Nutrition Month®, the U.S. Highbush Blueberry Council (USHBC) is encouraging consumers to grab a boost of blue as part of an overall healthy diet and lifestyle. Throughout March, USHBC is sharing blueberry recipes, nutrition information, research and more, highlighting blueberries as a smart choice you can make every day. USHBC’s “Blue Crew” – a group of credible, third-party experts including physicians, registered dietitians, fitness professionals and wellness and lifestyle experts – is also creating and sharing custom content such as blog posts, original recipes and TikTok and Instagram content. 

USDA Announces Appointments to the U.S. Highbush Blueberry Council

February 11, 2022 USDA

The U.S. Department of Agriculture announced the appointment of seven members and 10 alternate members to serve on the U.S. Highbush Blueberry Council.

The U.S. Highbush Blueberry Council Launches Alexa Skill for Consumers

Consumers looking for their daily boost of blue have a new source of blueberry information: Alexa. The U.S. Highbush Blueberry Council (USHBC) today launched A Blueberry Boost, a new skill for Alexa, Amazon’s voice-activated artificial intelligence (AI) service.

USHBC Market Access Program Funding is Nearly Doubled for 2022

The USDA Foreign Agricultural Service (FAS) has notified the U.S. Highbush Blueberry Council (USHBC) that its 2022 Market Access Program (MAP) funding award will nearly double to $597,810, up from $299,195 in 2021 and $207,449 in 2020.