Wonderful Pistachios

Wonderful Pistachios Partners With Plant-Based Chef and Restauranteur Matthew Kenney in Celebration of World Pistachio Day on February 26

February 2, 2022 The Wonderful Company

In anticipation of “World Pistachio Day” on February 26, Wonderful® Pistachios announced today a new culinary partnership with world renowned, plant-based chef, cookbook author and restauranteur Matthew Kenney to celebrate all month long. From February 1-31, Matthew Kenney’s bespoke restaurants, Sutra in New York City, Plant Food + Wine in Los Angeles, Althea in Chicago and Liora in Baltimore, will offer an exclusive menu item featuring Wonderful Pistachios, a Kabocha Carpaccio with Winter Citrus and a Wonderful Pistachios Relish ($16). …

Wonderful Pistachios Launches a Big Game Campaign

January 11, 2022 Wonderful Pistachios

Wonderful® Pistachios announced the launch of a Big Game campaign to make game day snacking even easier, whether attending in person, or watching from home. For those traveling to the big game, or related viewing parties, a partnership with luxe rideshare service Alto will provide discounted transportation and delicious snacking around Los Angeles over the game day weekend. …

Wonderful Pistachios No Shells Launches New Comedic Commercials Starring Sheldon the Tortoise

November 17, 2021 The Wonderful Company

Following Wonderful Pistachios’ largest launch ever of its latest No Shells flavors, BBQ and Sea Salt & Vinegar, and after nearly doubling its No Shells business over the past two years, Wonderful Pistachios is continuing this momentum with its biggest No Shells marketing investment yet, featuring Sheldon the tortoise. Sheldon, the loveable, hard-backed, shell advocate antagonist, is featured in new comedic commercials that introduce Wonderful Pistachios No Shells flavors lineup for the first time. …

Wonderful Pistachios Celebrates National Nut Day as Pistachios are the #1 Snack Nut in America1

October 22, 2021 The Wonderful Company

Wonderful® Pistachios is pleased to announce it has helped propel pistachios to become the biggest and fastest-growing snack nut category in terms of annual retail revenue followed by cashews, mixed nuts, peanuts, and almonds, according to recent Information Resources, Inc. (IRI) 52-week data. The IRI data indicates pistachios experienced a +14% change from the previous year with Wonderful Pistachios alone contributing 96% of that pistachio revenue growth.1   …

Wonderful Pistachios Expands Esports Marketing With Content Partnership

September 17, 2021 The Wonderful Company

As part of its continued quest to promote healthy snacking done right, Wonderful® Pistachios is furthering its investment in esports through a content partnership with streamer Brennon “GoldGlove” O’Neill. As part of this marketing campaign across Twitch and YouTube gaming channels, Wonderful Pistachios is targeting adventurous snackers who are in pursuit of flavor to bring awareness to its newest No Shells BBQ and No Shells Sea Salt & Vinegar varieties.  …