Every year, the floral industry gathers for the Society of American Florists (SAF) Convention, a chance to connect, learn, and grow as professionals. This year’s convention, held in Phoenix, Arizona, was their 138th.
As always, a convention highlight was the Outstanding Varieties Competition, where a panel of expert judges reviewed thousands of flowers. They were looking for excellence in color and commercial appeal, stem and foliage, bloom form, bloom size, and overall quality/presentation.
Rio Roses was proud to participate in this prestigious annual competition and even prouder to win four ribbons for our premium varieties!
To read the rest of the story, please go to: Rio Roses
