Westfalia Fruit, the world’s global leader of fresh avocados, has maintained a consistent supply of quality avocados for over 75 years and plans to do so for generations to come. To do this, Westfalia utilizes the world’s most diverse supply chain for avocados in multiple continents across the globe, allowing access to fruit during uncertain times no matter the preferred region. …
An active search continues for the role of California Avocado Commission president following the retirement of Tom Bellamore earlier this year. During the Commission’s August board meeting it was announced that Ken Melban has been appointed to the role of interim president of the Commission. …
Dayka & Hackett, one of Frutura’s investments in the international fresh fruit business, has hired Stephen Fink as Vice President of Avocados. Fink, formerly Vice President of North American Sales for Mission Produce, will spearhead Dayka & Hackett’s introduction of avocados to the U.S. and global markets. …
Developing a deeper understanding of fresh avocado shoppers purchase trends and behaviors helps marketers and retailers create strategies that grow sales of fresh Hass avocados. In the constantly evolving retail marketplace, market dynamics are influenced by shopper purchase behaviors and characteristics. …
The Colombia Avocado Board (CAB) recently announced a 270% increase in total avocado pounds shipped to the U.S. for the 2021-2022 season. This data is provided by the Hass Avocado Board who tracks shipments and sales of Hass avocados from all growing regions. …
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