“Avocado Power” Fuels Elite Sailing Race as the “World Avocado Cup Regatta” Returns to San Diego Bay on July 31

The World Avocado Organization (WAO) and the historic San Diego Yacht Club will host the second edition of the World Avocado Cup Regatta on July 31 – August 1, 2021. The regatta is co-sponsored by the Peruvian Avocado Commission and the California Avocado Commission (CAC).

California Avocado Commission Offers Summer Marketing Support

Peak availability of California avocados continues in July, and the California Avocado Commission’s summer advertising and trade program is running at full steam. Support includes “The best avocados have California in them” advertising campaign, which increases brand linkage and awareness that the fruit is in season. Consumer public relations activities and customized trade promotions work hand-in-hand with the advertising messaging.

Oppy Extends Avocado Freshness With Apeel

July 14, 2021 Oppy

Offering premium organic and conventional avocados from California, Chile, Colombia, Peru and Mexico, Oppy is now using Apeel’s plant-based solution to extend the shelf life of its Eco Farms avocados grown in Mexico.

First Quarter Holidays Break Avocado Sales Records

July 14, 2021 Hass Avocado Board

Sales of Hass avocados kicked off the new year with four-year record highs through first quarter key holidays, including the Big Game, Valentine’s Day, and St. Patrick’s Day.

Going for the Gold with Avocados from Peru

The Washington, D.C.-based Peruvian Avocado Commission (PAC), under its Avocados from Peru (AFP) banner, will feature TV, OTT (via the internet) and digital content that will run in more than 20 major U.S. markets throughout the duration of the Olympics and throughout the rest of the summer.