Puratos: 8 x Cocktail Flavored Patisserie

September 1, 2021 Puratos Taste Tomorrow

Which specific cocktail flavours are trending depends on the season. In the summertime, the margarita and Aperol spritz are popular, while in the colder months we see a rise in coffee-based cocktails flavours like espresso martini or Irish coffee. Get inspired by these eight types of cocktail flavoured cakes, treats and pastries. 

How To Future-Proof Your Business With a Plant-Based Product Range

August 17, 2021 Puratos Taste Tomorrow

As the demand for plant-based food products is growing steadily, more and more food companies are looking for ways to add more plant-based products to their offering. What challenges do companies face in veganising their product range and how can they overcome them? We asked Martine van Haperen, product developer at ProVeg, who has helped many companies in this journey. 

6 Bakery and Patisserie Businesses That Tap Into #Eatertainment Trend

August 2, 2021 Puratos Taste Tomorrow

Banana bread, focaccia, cookies and sourdough bread: we’ve seen a boom in home baking since last year. 55% to 82% of consumers worldwide tried home baking during the lockdowns and most of them say they will continue to bake post-Covid. People see baking as a hobby: it brings them joy to experiment in the kitchen and make their own bread and pastry. Preparing food becomes a form of entertainment and a way to connect with like-minded people, hence the term #eatertainment and the growing popularity of this hashtag online.

Puratos signs the EU Code of Conduct for Responsible Food Business and Marketing Practices

July 21, 2021 Puratos

Puratos has become one of the first companies that signed the EU Code of Conduct on Responsible Food Business and Marketing Practices. We took the decision to sign the EU Code of Conduct as it is our intention to contribute to a common aspirational path towards sustainable food systems. It is the reflection of Our Commitments to You and to Future Generations.

How the Growing Consciousness Around Gut Health Impacts the Bakery Sector

June 17, 2021 Puratos Taste Tomorrow

The new research data from Taste Tomorrow, the world’s largest ecosystem for consumer understanding in bakery, patisserie and chocolate, shows that consumers are increasingly aware of the importance of a healthy digestion and intestinal flora.