Honeymoon: The New Apple Variety That Has Shoppers Taking a Bite on the Bright Side   

April 29, 2024 Honeybear Brands

Honeybear Brands is shipping a limited amount of their newest released proprietary variety  – Honeymoon. This firm, exceptionally clean, yellow variety is an unsuspecting sensation of appearance, flavor and crispness making its debut on the retail apple deck. Sweet and juicy, Honeymoon offers retailers a refreshing color punch in the produce aisle.

USDA: Beyond the Salad Bowl

April 29, 2024 USDA, Tellus

Now, ARS researchers and their collaborators have developed a weather-based model that could help predict the contamination levels of EcO157 and other pathogens on lettuce.

Matt Zapczynski Joins Idaho Potato Commission as Northeast/Midwest Retail Promotion Director

“I’ve always felt that Idaho Potato Commission is a great support system for retailers,” says Matt Zapczynski, who is based in North Carolina. “Whether you needed a promotion put together, or one of the stores had a grand opening or a renovation to celebrate, IPC was always there to step up and do something special.”

Gee Whiz Fruit Reports Unprecedented Increase in Summer Cherry Yield

April 29, 2024 Gee Whiz

Gee Whiz cherries are known for their standout flavor due to their unique growing practices including the strategic use of shade cloth across all cherry acreage, hand thinning of each tree to yield larger fruit size than the industry average, and their signature trellis system that also drives fruit growth, allowing for perfect spacing, ideal light, and optimal air circulation.

California Strawberry Commission Hosts Legislative Event Celebrating National Strawberry Month 

As a kickoff to National Strawberry Month in May, the California Strawberry Commission (CSC) hosted its annual Strawberry Legislative Reception in Sacramento, bringing together California strawberry growers and legislators to discuss the current and future state of the industry. The reception builds on a long history of collaboration between elected officials and CSC on the industry’s behalf.