LOS ANGELES – Giumarra Wenatchee announces its fourth season of marketing New Zealand-grown kiwiberries in partnership with Seeka. The fruit is air-freight and will be available for shipment to U.S. customers from now through the end of March.
“As the exotic category continues to be of high interest to consumers, we are pleased to offer flavorful, fun-to-eat kiwiberries in convenient clamshell packaging,” says Jason Bushong, Division Manager of Giumarra Wenatchee. “Kiwiberries have the same tangy-sweet flavor and nutritional benefits of traditional green kiwifruit, including being an excellent source of vitamin C and a good source of fiber.”
Kiwiberries are bite-sized with smooth skin and can be eaten out of hand without peeling. The fruit is available packaged in 4.4 and 18 oz. clamshells for “grab and go” merchandising.
“Kiwiberries make an excellent addition to our exotic lineup, as consumers continue to gravitate to small-sized fruits for a variety of uses, including snacking,” says Gary Caloroso, Regional Business Development Director for the Giumarra Companies.
About the Giumarra Companies
The Giumarra Companies is a leading international network of fresh produce growers, distributors, and marketers that encompasses a world of freshness. Since its inception in 1922, the Giumarra group of companies has taken pride in a longstanding commitment and tradition of quality, service, and industry leadership to feed the world in a healthy way.
The Nature’s Partner brand represents the core of what we do: a partnership with our people, customers, growers, and the land and its fruits. Products packed under the Nature’s Partner label represent some of the highest-quality fruits and vegetables in the marketplace, having met strict standards for food safety, quality control, and flavor. The Nature’s Partner Brand Promise:
“We are committed to the people we work with and those we serve.
Very simply, we look to provide the best service and improve upon it every day.”