Red Velvet Season is Approaching

January 18, 2022 BakeMark

Springtime is coming, believe it or not, and with comes several spring holidays that we all love to celebrate. Amongst them is Valentine’s Day, or as we refer to it in the bakery industry, Red Velvet season!

What is a Fruitcake Anyway?

December 20, 2021 BakeMark

This holiday season capture the magic of traditional, flavorful, and decorative fruitcakes straight from your bakery’s oven.  “Fruitcake,” you may ask? The answer is a resounding, YES!! 

The Amazing Fall Flavors -BakeMark

November 23, 2021 BakeMark

BakeMark’s Westco line features a wide variety of premium flavors. Ones that will help you get into the fall spirit right along with the changing leaves and temperatures. Spice up your fall baked good selection with flavors like Rummette, Almond, and Maplette, all part of the Westco lineup.

Your Holiday Baking Contributes to Long-Term Success

November 15, 2021 BakeMark

What your customers think about you, your employees, and your store decorations when they buy holiday-themed baked goods for this year’s special events will go a long way towards where they buy baked goods next week, next month, and well beyond the 2021 holidays!  Now is the time to make your holiday baking a strong, lasting impression of excellence.

It All Starts with Flour and the Power of Flour!

October 29, 2021 BakeMark

Flour is as traditional as it gets of an ingredient. The simple action of mixing water into flour, along with another ingredient or two, to create food is something that dates back to the oldest of times.