1-800-Flowers.com Celebrates the Love That Makes a Family With Inspiring New Mother’s Day Campaign

April 30, 2021 1-800-Flowers.com

Ahead of the important Mother’s Day holiday, 1-800-Flowers.com® has launched its new Love Makes a Family campaign featuring a series of heartwarming videos capturing the impact of a mother’s limitless love.

NRF: Mother’s Day Spending to Total $28.1 Billion

Mother’s Day spending is expected to total a record $28.1 billion this year, up $1.4 billion from 2020, according to the annual survey released today by the National Retail Federation. Approximately 83 percent of U.S. adults are expected to celebrate the annual holiday.

Teleflora Pays Homage to Mom this Mother’s Day With New Campaign Told Through the Eyes of Children

April 28, 2021 Teleflora

From “going to work” with Mom every day to Mom “going to school” with her kids, and the many snacks in between, Teleflora spotlights how having their mom by their side made the past year one of the most memorable for kids.

Insights From a Floral Wholesaler

April 19, 2021 Rio Roses / Equiflor

Bill LaFever, PFCI, President of Bill Doran Company offers insights and tips for Mother’s Day that are so helpful that we wanted to share them.

6 Tips For Best-Ever Mother’s Day Floral Sales

April 15, 2021 Rio Roses / Equiflor

Well, here we go… straight into the biggest floral holiday of the year! Mother’s Day has always been a major income-maker for the entire retail industry: Since 2007, Mother’s Day spending in the US has increased by 70%, to $26.7 billion in 2020 — and 2021 seems to be on track to continue that high-spending trend.