Puratos: Pink Sakura is a Blossoming Flavor Trend in Pastry and Chocolate

The cherry blossoms called sakura encapsulate the essence of spring for the Japanese. Besides admiring the dramatic cherry trees in bloom, eating sakura-flavored foods is a way to celebrate the new season. 

Although Japan is still the largest market for sakura-flavored foods, we are seeing an increase in online discussions about cherry blossom flavor around the world. After Japan, pink flower foods are provoking the most discussions in the US, Spain, France and China. Why exactly has the delicate blossom taste captivated the imaginations of patissiers, chocolatiers and R&D professionals? 

To read the rest of the story, please go to: Taste Tomorrow by Puratos