Kitchen Equipment Suppliers Launch Web Sites

by Susan Gunther, Marriner Marketing Communications
Posted: Monday, March 8, 2010 at 2:14PM EST

Leading commercial kitchen equipment suppliers, Vulcan, Wolf and Berkel launched new websites designed to meet the information needs of the foodservice industry. Each site offers detailed product information, access to a variety of online resources and searchable databases for locating dealers, service or sales representatives.

Within the Website product areas, users can search by model number, download full product details & accessories or spec sheets, review product features, benefits and details, and access the online Resource Center for operating manuals and other important documents.

The sites also highlight featured products as well as provide information about each company’s event participation, industry affiliations and recent news announcements.

Additional aspects of each site includes:

· Vulcan – www.vulcanequipment.com

o Information on its fryers; griddles & charbroilers; ovens; holding & transport; heavy duty cooking; restaurant ranges and steam products

o Customer testimonials from commercial & non-commercial operations like Cheeburger Cheeburger and St. Andrew’s Retirement Community

o Sustainability information and downloadable brochure

· Wolf – www.wolfequipment.com

o Information on its griddles & charbroilers; ovens; heavy duty cooking and restaurant range products

o Sustainability information and downloadable brochure

· Berkel – www.berkelequipment.com

o Information on its slicers; mixers; vacuum packaging; processors and weighing products

“It was essential that we invested in comprehensive new sites for Vulcan, Wolf and Berkel as we are dedicated to meeting the foodservice industry’s evolving needs with reliable product information and access to essential resources,” said Tim Murray, President of Vulcan. “Operators, dealers and service providers continue to count us as their foodservice partner and this new resource will offer the support they need in a 24x7 environment like the Internet.”

Source: Vulcan Equipment, Wolf Equipment and Berkel Equipment