Floral Business Magazine

Perishable Pundit
 
  Home | About | Archives | Sponsorship | Contact Us | Submit / Suggest
  Floral rss  
 

Proven Winners®

Proven Winners® will expand its National Plant of the Year program in 2019, highlighting four shrubs from the Proven Winners® ColorChoice® line, in addition to its Perennial and Annual Plants of the Year.

 
   Proven Winners Shrubs Of The Year Program Expands
by Proven Winners®
Posted: Wednesday, April 25, 2018 at 3:55PM EDT

Proven Winners® will expand its National Plant of the Year program in 2019, highlighting four shrubs from the Proven Winners® ColorChoice® line, in addition to its Perennial and Annual Plants of the Year. 

The Landscape Plant of the Year program was started in 2016 as a way to promote particularly landscape-worthy shrub varieties to the trade and it has proven so successful that it has been expanded to include the Rose of the Year, Hydrangea of the Year and Flowering Shrub of the Year. Each will enjoy expanded trade, retail and consumer-focused promotional messaging. 

Activities such as postcard mailings, print advertising and increased visibility at upcoming trade shows, as well as expanded digital consumer advertising, is planned to get the word out about these special varieties and how to best use them in gardens and landscapes. In addition to these promotional efforts, Proven Winners North America will feature these plants on their National Plant of the Year website

The 2019 Landscape Shrub of the Year is Low Scape® Mound aronia. This dwarf Aronia is adaptable to most soils and offers dark glossy foliage, loads of white flowers in spring, black summer fruit and intense red foliage in autumn. Developed by Dr. Mark Brand of the University of Connecticut, Low Scape® Mound Aronia is a native plant and is ideal for low-maintenance, mass planting. 

The new At Last® rose has been selected as the 2019 Rose of the Year. Its romantic, fully-fragrant, apricot-peach blooms, combined with the easy care of a landscape rose, makes this a truly outstanding variety. Glossy, deep green foliage that stays free of black spot and powdery mildew, plus a rounded habit with self-cleaning blooms, makes this Rose of the Year an ideal low-maintenance choice for landscapes and flower gardens. At Last® rose was developed by Colin Horner in the United Kingdom and has proved itself to be a consumer favorite, claiming the top spot in the 2016 “Shrub Madness” championship.

The 2019 Hydrangea of the Year is Fire Light® Hydrangea paniculata. Held upright on strong, supportive stems, its panicles are packed with florets which transform from pure white to deep pomegranate-pink as the season progresses. This very hardy hydrangea is adaptable to most well-drained soils and is also a Shrub Madness Champion from the 2015 competition.

Finally, the 2019 Flowering Shrub of the Year, Sonic Bloom® weigela, boasts the strongest reblooming ever seen in weigela. With loads of flowers in May followed by waves of blooms until frost, Sonic Bloom® weigela are good additions to mixed borders and make a great low-foundation planting. 

Growers can obtain the Proven Winners® ColorChoice® shrubs of the year at Spring Meadow Nursery, in Grand Haven, Michigan. A Growing and Landscape Guide is available for download to give growers and retailers full details about the 2019 Shrubs of the Year. For more information on these, and all Proven Winners® varieties, visit www.ProvenWinners.com or www.SpringMeadowNursery.com. 

*Sonic Bloom® is a registered trademark of the Syngenta Group Company.

Source: Proven Winners®

 

 


print article
Print Article
send article
Send Article
Respond
Respond
Permalink
Permalink
Share Article
Share Article

Bakery Dairy Deli Floral  Meat & Poultry Produce Seafood Retail & Foodsvc
     Bring Decor To Life  tulips Year Round    
 Sun Valley Group: A French Tulip Story
by Sun Valley Group's Flower Talk
Posted: Wednesday, April 25, 2018 at 3:55PM EDT

The French Tulip story starts in Holland, where we source the bulbs, technically called “Single Late Tulips,” they are actually bred as a tetraploid hybrid tulips. Tetraploid varieties contain twice as many chromosomes and twice as much genetic material as "normal" tulip varieties. Hence their impactful presence, stretching to 36+ inches with heads the size of a Faberge egg.


 Florall Awards Celebrate Plants That Add Extra Enjoyment To The Garden
by VLAM, Flanders' Agricultural Marketing Board
Posted: Wednesday, April 25, 2018 at 3:55PM EDT

An attractively trained kiwi vine that is guaranteed to produce fruit; a Chaenomeles with spectacular early blooms; and a compact, low-growing bamboo that is not invasive. These are the prizewinners that were chosen by a five-strong expert jury during Florall at Waregem Expo.


 Syngenta Flowers To Acquire Dahlia Assortment From Verwer Dahlia BV
by Syngenta
Posted: Tuesday, April 24, 2018 at 3:19PM EDT

Syngenta Flowers announces today that it has reached an agreement with Verwer Dahlia BV to acquire its dahlia assortment and breeding program. Both companies expect to finalize the acquisition in the coming weeks. Terms have not been disclosed.


 Mother’s Day Spending To Reach $23.1B, $2.6B Of It On Flowers
by NRF
Posted: Tuesday, April 24, 2018 at 3:19PM EDT

Mother’s Day spending is expected to total a near-record $23.1 billion this year, according to the annual survey released today by the National Retail Federation and Prosper Insights & Analytics. A total 86 percent of Americans will celebrate Mother’s Day and spend an average of $180 per person.



More Headlines >>



reader legend

Bring Decor To Life
Floral Expo 2018
Sun Valley Tulip Lilly
The Leader In The Field
usa bouquet

mail to friend

Got News? Send your latest press releases and announcements to FloralPR@PerishableNews.com